Designed by fans. Built for real life.
We're not a design studio that discovered sports. We're fans who kept running into the same problem in the same seats — and finally did something about it.
The story
It started with a knee, a phone, and a program.
Upper deck. Beautiful night. One cup holder and about six things that needed a home — a phone, a pair of glasses, game notes, keys, a snack, a pen for the scorecard. Everything ended up on a lap or on the ground.
The first version was a rough print made at a kitchen table and taken straight to a game. It worked, mostly. The next one worked better. Then came a dozen more: different cup holders, different rails, different venues, different weather.
Every change came from an actual seat, not a rendering. If it didn't earn its place at a game, it didn't make the next version.
That's still how we work. Simple. Durable. Thoughtfully engineered.
How we design
Nothing gimmicky. Nothing extra.
Solve one real problem
We don't add features to fill a spec sheet. If it doesn't help you enjoy the event, it's out.
Test it where it's used
Every product gets proven in real seats, at real events, in real weather.
Make it last
Premium without feeling precious. Gear you throw in a bag and forget about.
Keep improving
New venues, new seating, new use cases. The product keeps getting better.
The mission
A product ecosystem for fans, venues and live events.
SNAC-KLIP is the start. Everything we make from here has the same job: keep you organized so you stay in the moment.